The Restaurant CEO Blog

From The Operator's Playbook
What Is The Employee Experience?
Every Guest Experience is produced by a person. Not a system, not a protocol, not...
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Loyalty Programs Don’t Build Loyalty
The word loyalty has been hijacked. In the restaurant industry it has been redefined to...
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QFO: How would you define excellent customer service?
The question contains the problem. The moment an operator sits down to define what excellent...
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Moving Beyond Robotic Service
Service is table stakes (pun intended). Every restaurant has a service sequence. Twelve steps, fifteen...
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The Lost Opportunity Tax
Most operators consider the cost-benefit between two (or more) choices they want to consider. The...
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