Jeffrey Summers

The missed call isn't your problem. The overwhelmed human is your problem. There's a category of AI tool being sold to restaurant operators right now that promises to solve missed calls. Answer the phone 24/7. Never miss a reservation request....

In 1999, researchers at Harvard ran an experiment that changed how we understand human attention.They asked volunteers to watch a video of people passing a basketball and count the passes. While the ball was moving, someone in a full gorilla...

Four consecutive quarters of same-store sales declines. The most recent at negative 8.7%. A 22-year streak of comp growth — gone.Same quarter: 97 new locations opened. System-wide sales up 5.9%.That's Wingstop in Q1 2026. And those two facts, held side...

A few weeks ago a colleague posted about hiring four cooks at $20 an hour. Three ghosted. One quit after fifteen minutes because it was too difficult.The post blew up. The comment section turned into a debate about systemic hiring...

Your Guest has already decided.Not after the food arrived. Not after the check. Before the server said a word. The emotional read landed the moment they walked in — the room, the energy, the feel of the place — and...

Five levers, five closing gaps, and the model that doesn't depend on either.Most operators don't know they're running an arbitrage.They think they're running a restaurant.But if you strip the floor away and look at what's actually generating the money, what...

It never ceases to amaze me how many people post content about how to do things they've never actually done.I'm not talking about researchers, academics, or analysts. They have a lane and they know it. I'm talking about platform CEOs...